Company partner Raffaele Rubin: “The market is recovering, we identify changes and relaunch new services”
MAPIC Italy will also be held in-person again. The sixth iteration of the most important Italian trade fair for the commercial real estate market will take place over two days, 18 and 19 May 2022, at the Superstudio Maxi in Milan, welcoming around 2,000 participants including more than 650 retailers, restaurant chains and leisure industry operators. Following a hybrid edition, the online version is therefore being abandoned in order to return to the original format, an important signal of recovery and rebirth for enterprise and the entire retail sector.
Also present at MAPIC 2022, like every year, will be Josas Immobiliare, national and international leader in the commercial real estate sector. Italian partner of The International Retail Network, Josas has been the agency of choice of brands, companies and commercial real estate owners in Italy and abroad since 2013.
“Taking part in MAPIC, once again in-person, is a great opportunity for Josas. Over the two-day event we will be able to meet all of our customers, get acquainted with new businesses, promote our services and dialogue with all the players in the retail universe. In our work, having a direct presence is vitally important for public relations, which is very complex to manage remotely and online”, remarks Raffaele Rubin, founder and partner of Josas Immobiliare.
At MAPIC Italy, Josas Immobiliare will have a 36 m2 stand, and the company team has already scheduled more than 130 appointments with the most important food and fashion companies attending the event in Milan on 18 and 19 May.
“In the last two years the market has undergone major changes and this is why we will be presenting new projects to companies in Milan, but above all new business approaches. In fact, we believe that there must be a strong relationship between owner and tenant and for this reason we will be illustrating different solutions, such as hybrid contracts, with a fixed and a variable part”, Rubin adds.
Despite this challenging period, Josas has continued to expand and pursue its business goals with optimism. “After the pandemic and with the war ongoing, the real estate market is recovering, albeit slowly. In fact, compared with before the pandemic, people’s and companies’ trust in the business has returned”, emphasises Rubin, convinced that companies must go back to promoting ‘Made in Italy’ and that the stability of the Italian market and economy are essential prerequisites for the recovery process as well as beneficial to businesses.