For Amplifon, the Italian multinational which is a leader in the hearing care sector, our retail team identified a location in Piazza dei Re in Rome’s San Giovanni district for its new acoustic centre. In keeping with the requirements expressed by the company in terms of location and commercial goals, the property features extensive street frontage, with three large windows plus the entrance.
The square, as well as being an important traffic hub, is also a commercially active area featuring the presence of numerous fashion and lifestyle brands – in particular on the adjacent Via Appia Nuova – as well as various bars and restaurants on the square and neighbouring streets.